How can we nudge ourselves? A fresh perspective on nudging and how to make better decisions and actions. Read on.
In the beginning, there is perception. Long before you paid attention to something or formed a memory, your brain used its extensions, the senses, to gather input, calculate the probability of certain outcomes, and ultimately – predict what’s your best course of action to keep you in a good shape.
Framing something as "a numbers game" sets us up for failure. It alludes to how persistence breeds success but it makes us blind for other equally important aspects of it. We will be much better off if we start saying and thinking it's a "Learners' game" instead. Here's why.
In service failure recovery contexts, saying 'Thank you' works considerably better than 'We are sorry'. This happens because of a very human tendency. Read on to find more.
How others refer to us can have a substantial and surprising impact on our actions. See how and why being reminded of our middle names nudges us towards more virtuous consumption.